We are proud of our philoxenia. The Greek word for hospitality, it translates as showing kindness to a guest. We work enthusiastically to ensure our philoxenia is also paying it forward. Our whole ethos is to show kindness to people and planet — conserving natural resources, doing good for community, being conscious custodians of Crete and hosting you for happy times.
— it’s a significant word to us as it represents our values and that we are proud of our Greek heritage, proud of our Cretan identity, yet we challenge the status quo, adapting and innovating as we develop our own nature-positive human-centric approach to hospitality.
We are deeply committed to environmental sustainability, rooted in our values of slow-living and reverence for the land. Our hotels actively minimize their footprint through comprehensive water, waste, and energy management strategies. We have a dedicated Sustainability Committee, set goals for real change, and engage in initiatives such as WWF’s Hotel Kitchen and the Global Tourism Plastics Initiative. Community empowerment is paramount, as seen in our Phāea Farmers Program, supporting local agronomists and promoting organic farming. We educate guests through recycling initiatives, clean-up projects, tree planting, garden tours, and bee-friendly initiatives, encouraging mindful habits even after departure.
Our very own Phāea Olive-Oil, sourced to our kitchens and restaurants. It is a Superior category Olive Oil obtained directly from olives & solely by mechanical means, that has been produced according to self-assessed sustainable farming practices within the concept of EU Farm to Fork strategy.